The Donna Reed Show was telecast on ABC at 10:00 p.m. opposite Milton Berle's Texaco Star Theatre, and it drew terrible ratings. It was only after the wife of the chairman of the board of Campbell Soup, their sponsor, used her influence and got the show moved to Thursdays that it found its audience. The show ran from 1958 to 1966. There were 276 episodes altogether.
When Paul first started playing Jeff Stone, he was just 4'3" tall, which is one reason he got the job. Donna herself was a petite 5'4". Paul got this part the day after he turned thirteen.
The storylines were about things that happened in real life, things that people could identify with. Like Jeff accidentally